Published: 13 April 2007
They may be cheap. But don't expect them to be cheerful. The new era of inexpensive transatlantic flights may prove to be an endurance test for the passengers who will flock to them. Out-of-the way airports, endless transit bus journeys; all the irritations that come with bargain basement European air travel will be replicated in spades in the US. But that is unlikely to stop anyone.
This morning tickets go on sale for a service that seeks to emulate the Skytrain creation of the late Sir Freddie Laker. Thirty years ago, his airline's service between Gatwick and New York JFK transformed long-haul air travel, by offering fares way below prevailing levels. Yesterday Canadian Zoom Airlines promised "a revolution in low-cost transatlantic air travel". From 21 June it will fly daily on the same route, with fares starting at £229 return. continue...
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